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Use Broadcasters to send announcements

Use Broadcasters to send announcements

3 min read
In Lark, how can you more effectively send official organization notifications and important information to employees? Try setting up Broadcasters—it has comprehensive features and is convenient to use, making it easy to send organization announcements.
I. Intro
Broadcasters is a type of account in the Subscriptions app. It is commonly used for corporate culture communications and important internal information, making it easy to reach those you want to communicate with. Articles or notifications pushed using Broadcasters can be displayed right in the feed, making them easy to read.
II. Steps
Create an account
On the Subscriptions > Admin homepage, click Create Account > Broadcasters to go to the account creation page.
Note: Before creating an account, you will need to confirm that you have the account creation permission. If you don't have the account creation permission, request it from your Subscriptions app administrator.
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After entering the creation page, you can refine the settings based on your needs.
Basic info
Content requirements
Notes
Profile photo
The bmp/jpg/png/jpeg formats are supported. The image size cannot exceed 50 MB.
We recommend uploading a square image
Name
No more than 24 characters. Names can be set for multiple languages.
Intro
No more than 200 characters. Introductions can be set for multiple languages.
Account type and owner
This cannot be modified once created
Divided into Organization and Department
  • Organization: This type of account is intended for pushing important organization news, company policies, and other official info.
  • Department: This type of account is intended for pushing important information and notifications within a department
Follow settings
You can set the default-follow range for announcements by Broadcasters
You can set "Users are not allowed to unfollow" and "Allow others to search for and follow"
The "default-follow range" comprises all members who need to receive relevant announcements
Approval to send content
You can choose whether to require approval before content is sent
When sending important announcements, we recommend setting an approver
You can also choose to not set an approver, to simplify the announcement push process
Reminder settings
Reminders can be sent for unread text messages
You can send multiple reminders, to ensure that important information does not slip by
Once you've entered the information, click Submit for review. Once the account is approved, you will be able to post content.
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For details on the creation process, see Create Subscriptions and Broadcasters accounts
Send announcements
Go to Admin > Create new > Message, fill in the important announcement information, and complete the relevant configurations:
  • Whether to show all or selected comments
  • Whether to allow sharing internally or externally
  • Whether to add an external link
  • Whether to require "Received" receipt from users
  • Whether to set the Schedule Message feature
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For the specific settings, see: Create and edit Subscriptions content
Track receipt data
Once an announcement message has been successfully pushed, you can review the send status in real time. Once it has been successfully sent, return to the Manage articles > Sent page.
After a certain period of time, you can click More > Send Reminder to the right of the sent article, and select the suitable reminder text. Once sent, users will receive this reminder.
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III. FAQs
What are the differences between Broadcasters and Announcement?
Broadcasters and Announcement belong to different Lark apps. Announcement is only used for sending announcement notifications within an organization, while Broadcasters is a type of account in the Subscriptions app that is commonly used for corporate culture communications and important internal information. It offers the same features as the Announcement app, while being more convenient to use.
For the detailed differences, see Differences between Broadcasters and Announcement.
Written by: Lark Help Center
Updated on 2024-12-26
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