1. Efficiency. By using a standardized form, development managers can quickly assess the viability of new product ideas without missing critical information. This saves time and ensures that resources are allocated to the most promising projects.

2. Transparency. The New Product Request Form promotes transparency by clearly outlining the criteria for evaluating new product ideas. This helps stakeholders understand the decision-making process and fosters collaboration and alignment across teams.

3. Accountability. With a structured form in place, accountability is enhanced as all stakeholders are required to provide detailed information about their new product requests. This reduces ambiguity and ensures that decisions are based on data-driven insights.