In today’s fast-moving digital landscape, the right productivity tools can significantly impact your business’s success. Whether you're running a startup, a large enterprise, or an educational institution, efficient collaboration is key to seamless communication and workflow management.
Google Workspace, previously known as G Suite, is a widely used productivity suite that offers business email, cloud storage, document collaboration, and video conferencing. But how much does it cost across different regions? This guide breaks down Google Workspace pricing in various countries, key features, and the best alternative to help you find the solution for your needs.
What is Google Workspace?
Google Workspace is an all-in-one productivity suite designed to enhance business collaboration and efficiency. Google Workspace features include essential tools such as:
Gmail for professional email hosting
Google Drive for cloud storage
Google Meet for video conferencing
Google Docs, Sheets, and Slides for real-time document collaboration
Google Calendar for scheduling and organization
Google Chat for instant messaging
Businesses and educational institutions worldwide use Google Workspace to streamline communication and improve teamwork.
Google Workspace pricing plans explained
Google Workspace offers flexible pricing plans catering to different business needs. Below is a breakdown of its pricing structure:
Google Workspace pricing comparison at a glance
Source: workspace.google.com
Google Workspace Business Starter
Best for: Freelancers, solopreneurs, and small businesses with fewer than five employees.
For $7 per user/month, this plan is a great choice if you:
Need a professional email with a custom domain
Prefer Google’s office suite over Microsoft Office
Work with smaller files and don’t require extensive storage (30 GB per user)
Don’t need email/chat archiving, advanced admin settings, or security controls
Only require basic AI features in Gmail, such as email writing and summarization
If your business is expanding or 30 GB isn’t enough, consider upgrading.
Google Workspace Business Standard
Best for: Growing small businesses and medium-sized teams.
For $14 per user/month, this plan includes:
2 TB of storage per user, ensuring sufficient space for most businesses
Google Vault for archiving emails and chat messages
Improved file sharing and team collaboration
Google Meet for video conferencing with up to 150 participants
AI-powered tools (Gemini) across Google Workspace, such as document drafting, image generation, and automated meeting notes
While Gemini AI has its uses, its effectiveness varies. If storage, archiving, and team collaboration are key priorities, this plan is worth considering.
Google Workspace Business Plus
Best for: Larger teams and organizations with higher security needs.
At $22 per user/month, Business Plus includes:
Advanced security and admin controls
5 TB of storage per user for handling large amounts of data
Google Meet support for video calls with up to 500 participants
Google Workspace Enterprise
Best for: Large businesses and enterprises requiring top-tier security, compliance, and customization.
Enterprise provides:
Advanced security features like device management, security key enforcement, and data loss prevention
Integration with third-party archiving tools (such as Barracuda or Mailstore)
The ability to mix and match plans for different employees, allowing cost optimization
All plans are available with monthly or annual billing options for flexibility.
Google Workspace pricing by country
Below you can find the cost of Google Workspace plans by country. In some regions, Google only provides costs in US dollars (USD).
Google Workspace Pricing in the United States
Business Starter: USD 7 per user/month
Business Standard: USD 14 per user/month
Business Plus: USD 22 per user/month
Enterprise: Custom pricing
Google Workspace Pricing in the United Kingdom
Business Starter: GBP 5.90 per user/month
Business Standard: GBP 11.80 per user/month
Business Plus: GBP 18.40 per user/month
Enterprise: Custom pricing
Google Workspace Pricing in Singapore
Business Starter: SGD 9.40 per user/month
Business Standard: SGD 18.80 per user/month
Business Plus: SGD 29.40 per user/month
Enterprise: Custom pricing
Google Workspace Pricing in Malaysia
Business Starter: MYR 25 per user/month
Business Standard: MYR 55 per user/month
Business Plus: MYR 75 per user/month
Enterprise: Custom pricing
Google Workspace Pricing in Vietnam
Business Starter: VND 190,000 per user/month
Business Standard: VND 420,000 per user/month
Business Plus: VND 600,000 per user/month
Enterprise: Custom pricing
Google Workspace Pricing in Indonesia
Business Starter: USD 4.20 per user/month
Business Standard: USD 9.80 per user/month
Business Plus: USD 22.00 per user/month
Enterprise: Custom pricing
Google Workspace Pricing in India
Business Starter: INR 2760 per user/month
Business Standard: INR 11040 per user/month
Business Plus: INR 16560 per user/month
Enterprise: Custom pricing
Pricing may be subject to change, therefore we recommend you visit Google Workspace.
Key benefits of Google Workspace
Source: m.io
Real-time collaboration on documents, spreadsheets, and presentations. Ideal for remote collaboration.
Works seamlessly with Gmail, Google Calendar, Google Drive, and other Google products.
Advanced security tools such as Vault, endpoint management, and data loss prevention (DLP).
Secure cloud storage and sharing via Google Drive.
Reliable and high-quality video conferencing with Google Meet.
Limitations of using Google Workspace
Limited project management features.
Storage capacity can become costly as files accumulate.
Pricing may be a barrier for startups with limited budgets.
Some users may find the suite overwhelming due to its vast range of tools.
Best alternative if Google Workspace pricing is too high
If Google Workspace pricing doesn’t fit your budget, Lark is a modern, cost-effective alternative that offers a range of unique features tailored for today's businesses.
Integrated collaboration in one super app
Lark combines messaging, video conferencing, cloud storage, calendar, and collaborative documents into one seamless platform. This unified experience eliminates the need to switch between separate apps. For example, Lark Docs allows real-time collaboration with advanced comment functions, while Lark Messenger enables private and group chats, @mentions, and scheduled messages for different time zones.
What makes Lark even more powerful is that any @mentions made in Lark Docs, Lark Base, or other products can all be found in Lark Messenger. This means you can keep track of conversations, tasks, and updates in one place.
Cheap, affordable collaboration software
Lark provides a generous free plan that includes unlimited messages, 100 GB of cloud storage, and over 11 collaborative tools. Additionally, Lark’s paid plans are generally more affordable, making it an attractive choice for startups and SMBs.
To see how much you can save by switching to Lark, check out this pricing calculator.
For example, a team of 100 employees that uses Google Workspace, Zoom, and Trello can save at least $25,000 per year by switching over to Lark.
Advanced collaboration features
Lark offers innovative tools that enhance teamwork. Its calendar automatically adjusts for different time zones, facilitating global meeting coordination. Lark Meetings includes features like live transcription and interactive whiteboards, while the powerful search functionality helps users quickly find messages and files across the platform.
Advanced project management software
Streamline project management with Lark Base, designed for organizing projects and tasks. You can assign responsibilities, set up automation, and view progress in various formats like Gantt and Kanban. Ideal for a wide range of use cases, from CRM and campaign management, to projects and performance management.
Lark stands out as a compelling alternative to Google Workspace, thanks to its integrated platform, cost-effectiveness, and advanced collaboration features. It is particularly suitable for startups, SMBs, and global teams seeking a modern, efficient productivity solution.
Google Workspace Business Starter vs. Lark Starter
When it comes to features, both Lark and Google Workspace are highly competitive, and your choice for 2025 will likely depend on your specific needs.
However, if you're a small business or looking to minimize costs on collaboration software, comparing Lark’s and Google Workspace’s Starter plans is the best way to evaluate value for money.
Lark Starter is completely free, while Google Business Starter costs $7 per user per month. Google’s starter plan provides 30 GB of pooled storage per user. Lark’s free plan offers only 100 GB of shared storage, however this storage is completely free.
Google's starter plan includes video conferencing, while Lark only offers this feature in its paid plans. Both platforms provide strong collaboration tools, allowing users to create and collaborate on documents, spreadsheets, and slides. However, Lark also offers product management software for free.
Both Lark and Google provide free email hosting. Additionally, Lark includes more functional features such as CRM software, performance management tools, and more, while Google focuses primarily on basic collaboration tools.
Overall, Lark Starter free plan offers a wider range of features at no cost, whereas Google Business Starter includes video conferencing in its subscription.
How to choose the right collaboration tool for your business
Choosing the right collaboration tool is crucial for enhancing productivity and ensuring effective teamwork. Here are some key factors to consider:
Storage needs
Consider the amount of storage required for your team’s projects. Do you need a modest 30 GB for basic file sharing, or do you anticipate needing 2 TB for larger projects? Some businesses may even require unlimited storage to accommodate ongoing growth and extensive data.
Understanding your storage needs will help you select a tool that can handle your current requirements and future expansion.
Collaboration tools
Evaluate the specific collaboration features that are essential for your team. Do you require advanced document editing capabilities, real-time collaboration, and shared drives? Look for tools that offer integrated features such as comments, version history, and task assignments.
Budget
Your budget is a critical factor when selecting a productivity suite. Determine what you are willing to spend on a collaboration tool. Some platforms offer free versions with limited features, while others may have subscription models that can add up quickly.
Consider the long-term costs and the value each tool provides in relation to your budget.
Scalability
Think about your business's growth potential. Will the collaboration tool you choose be able to grow with your team? Look for solutions that offer scalable plans, allowing you to add users or features as needed without disrupting your workflow.
A scalable tool can save you from the hassle of switching platforms as your business expands.
User experience
Assess the user interface and overall user experience of the tool. A complex or unintuitive interface can hinder productivity and lead to frustration among team members.
Opt for tools that are easy to navigate and offer a smooth onboarding process.
Integration with other tools
Consider how well the collaboration tool integrates with other software you already use. Seamless integration with tools like email, calendars, and project management software can enhance workflow and reduce the need for switching between applications.
Security features
Evaluate the security measures offered by the collaboration tool. Look for features such as data encryption, user authentication, and compliance with industry standards. Ensuring that your data is secure is paramount, especially if your team handles sensitive information.
Customer support
Good customer support can make a significant difference when issues arise. Investigate the support options available, such as live chat, email, or phone support. A tool with responsive customer service can help you resolve problems quickly and keep your team on track.
By carefully considering these factors, you can choose a collaboration tool that aligns with your team’s needs, enhances productivity, and supports your business's growth.
FAQs about Google Workspace pricing
What is the best Google Workspace plan for small businesses?
Business Starter is the best Google Workspace plan for small businesses. It costs $7 per user/month and comes with all the basic Google Workspace features.
Does Google Workspace have a plan for individuals?
Yes, Google Workspace offers an Individual plan designed for solo professionals and entrepreneurs. However, it lacks some advanced business tools like custom email domains USD 9.99 per month.
Does Google Workspace offer plans for educational institutions?
Yes, Google Workspace provides Google Workspace for Education, a suite of tools designed specifically for schools, colleges, and universities. There are multiple plans available, Education Fundamentals (free) and paid options like Education Standard, Teaching and Learning Upgrade, and Education Plus. Education institutions must meet Google’s eligibility criteria to qualify for these plans.
Does Google Workspace offer plans to non-profit organizations?
Yes, eligible non-profits can access Google Workspace for Nonprofits, which includes free access to productivity tools like Gmail, Google Drive, and Meet, along with discounted upgrades for advanced features. Organizations must meet Google’s eligibility criteria to qualify for these benefits.
Is there a free version of Google Workspace?
There is no free version of Google Workspace. However, when you sign up for Google Workspace, you start with a 14-day free trial subscription.
Is there a free alternative to Google Workspace?
If Google Workspace plans cost too much, there are a variety of free and paid alternatives. Lark, ClickUp, and Slack all offer free plans that rival Google Workspace features.
Final thoughts on Google Workspace pricing
Google Workspace remains a strong choice for businesses, individuals, and educators, offering a powerful suite of tools at flexible price points. However, when comparing its pricing to competitors, some users may have reservations, particularly those on tighter budgets.
Lark stands out as a compelling alternative, especially for small and medium-sized businesses. Its free plan includes unlimited messages, 100 GB of cloud storage, and advanced collaboration features, surpassing Google Workspace’s paid and entry-level offerings. Additionally, Lark’s premium plans are generally more affordable, making it an attractive option for teams seeking to reduce operational costs without sacrificing functionality.
Ultimately, the best choice depends on your specific needs and budget. Exploring both Google Workspace and Lark will help you find the solution that best fits your productivity requirements.
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